Our 2025 gift guide is filled with merry tips on all the best gifts. Peek inside to find capital city experiences, curated gifts and holiday cheer you can find only in Madison.
Welcome to Madison, Wisconsin
You might know us as the capital city. Or maybe you know us as the place where farm-to-table started or as a platinum-level biking city. Our Native American founders knew us as Teejop, in reference to Madison's many lakes. Sports fans know us as Badgers. Locals know us as the best place to live in America. If you don't know us yet, welcome. If you've been here before, we're so happy to have you back. No matter who you are, we extend an always-on invitation to visit.
See what's in store for fall
A few of our favorite things
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