Spirit of Greater Madison
Spirit of Greater Madison, a 501c(3) entity, was formally launched by the GMCVB in May 2005.
"Spirit" exists to inspire the greater Madison area corporate community and individuals and, win their lasting engagement in initiatives that will help enhance visitors' experiences to Madison and grow the area's reputation as a world-class visitor destination.
Investors in Spirit contribute to the greater good of improving our destination's product offerings and promoting Madison to visitors, event attendees and meeting and event planners.
Funds within Spirit serve as an "opportunity fund" for programs that expand the GMCVB's economic impact on the community.
Spirit and this destination's potential for always Going > Beyond > Visit will always be "Greater with you"!
