GMCVB
The Greater Madison Convention & Visitors Bureau (GMCVB) is the greater Madison area's official destination marketing organization. The GMCVB is responsible for attracting new destination events to the community, as well as providing service and support to existing and repeat events, and providing comprehensive information to visitors to the area.
The GMCVB is an officially accredited destination management organization, as determined by Destination Marketing Association International (DMAI). In earning this accreditation, DMAI affirms that the GMCVB has attained a significant measure of excellence. In early 2009, the GMCVB was named among the world's best, according to hundreds of meeting and event planners that voted for the Planner's Choice Awards given by MeetingNews.
Tourism is one of the top three industries in Wisconsin, supporting thousands of jobs and generating millions in tax revenues. Total visitor spending in Dane County for 2007 totaled nearly $1.2 billion. This number made Dane County the second highest county in the State in total visitor expenditures (Milwaukee County remains the highest, with Sauk County coming in third).
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Visitor spending supports thousands of jobs and generates millions in tax revenues, which provides for our citizens.
The Greater Madison Convention and Visitors Bureau is committed to providing the best travel experience possible to our visitors.
Learn what steps the GMCVB is taking to ensure Madison stays one of the top travel destination in the country for years to come.
